Thursday Thinky: Arches, Bees & Cancer
Do you know what happens when the Thursday Thinky meets Throwback Thursday? Well, you either get a really long hashtag or a fun Thinky on past campaigns. Let’s go for the latter!
With Fall about to show on our doorsteps, I decided to dive in the Thinky archives to put together a summer rewind edition. So this week, we’ll talk about gun violence and pancreatic cancer awareness. We’ll also visit the animal kingdom to check on bees and orcas. And, we’ll finish with a classic brand, revisited. As usual, if any of these make your wheel spin, we’d love to hear your thoughts–get in touch with us!
Farewell Summer 2019!
Non-Profits For The Win
Good Measure – Raising awareness of gun violence (Campaign Live)
This is super interesting. Read the article but then also make sure to visit the project site itself. It’s a lovely exploration and visual dialogue, it challenges people to create art for the movement, and it does include other ways for people to get involved through donations to specific orgs. I wish it explained its purpose and/or impact vision better, but this is beautiful.
Pancreatic Cancer Action – “I wish I had ____ Cancer” (PCA)
The Wonderful World of Cause Marketing
Virgin – Virgin Media tackles the disability employment crisis (Marketing Week)
Papa John’s – Papa John’s made mini pizzas to help the bee population (Ad Age)
A Long Overdue Visual Identity Overhaul
McDonald’s – The Golden Arches serve up a bold new visual identity (Ad Age)
That’s it for today’s Thinky. See you next week!
PS: If any of the above made your wheel spin, we’d love to hear your thoughts–get in touch with us!
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