adwords Tag

Google Ad Grants: Successful Keyword Strategies

Keywords are the foundation of your nonprofit's Google Ad Grants account. Check out these tips on how to find effective keywords. Before getting into keyword strategies, here's a quick outline on...

Source: WikiMedia Commons (

Impact of New Domain Extensions on Google Ad Grants

New domain extensions – .education, .health, .eco, .foundation and more – are coming soon. How will this affect your nonprofit's Google Ad Grants? So, you’re pre-registered and you’re super excited to...

Infographic: Google Ad Grants for Nonprofits

Eric Facas, founder of Media Cause and former Googler, calls Google Ad Grants "the single biggest missed opportunity in nonprofit marketing." Why? Because nonprofits that qualify for the program will receive up to...

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How to Sign Up for Google Ad Grants

Your nonprofit has finally received its 501(c)(3) status, and you’re feeling great! What's the next step? Now that your organization is officially recognized by the IRS, you can tap into a...

Google Ad Grants

Guide to Google Ad Grants for Nonprofits

At Media Cause, we're huge fans of the Google Ad Grants program. We love helping our clients and other nonprofits make the most of this advertising tool. Google recently reported that...

sorin vlaicu

A Volunteer’s Perspective: Taking AdWords Global

We are constantly amazed here at Media Cause by the incredibly talented pool of volunteers that generously donate their time and skills to our community of nonprofits. Sorin Vlaicu, who is AdWords...

Google Grants $2 CPC

Google Grants $2 CPC Bid Change – A month after

A month ago Google announced that it was increasing the maximum bid amount through its Google Grant program from $1.00 to $2.00. This was met with great fanfare from the non-profit...

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