The Hunting Ground is a documentary that examines the rampant issue of sexual assault on college campuses around the country. Our challenge was to create a set of shareable social media graphics that would draw attention to the issue of rape and sexual assault on campus, while also inspiring parents, students, alumni, and allies to take action.
These personal and overwhelming stories can leave viewers feeling disheartened, confused, stunned, and enraged. Our task was to help inspire students and activists to channel all those feelings into action by shedding light on the facts and what can be done to address an issue that’s often forced into the shadows. By creating a dozen shareable social media graphics, we helped Futures Without Violence disseminate useful information and resources such as "Questions to Ask Your College Tour Guide (about sexual assault on campus)", "What is Title IX", "What is Consent", and "How to Tell if Your College is Serious About Sexual Assault Prevention".
Communication Strategy, Infographics, Messaging, Social Media Graphics.
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