CJA’s mission is to deter torture, war crimes, crimes against humanity, and other severe human rights abuses around the world through innovative litigation, policy, and transitional justice strategies. Our goals were to better educate the world on their work, make it easier for their target audiences to find the information they are looking for and to inspire more people to get involved.
We used rotating text on the homepage slider and custom icons to better tell CJA's story and scope of work, and incorporated captivating images of people throughout the site to evoke emotion and personalize human rights issues.
Communications Strategy, Content Strategy, Technology, Website Design and Development.
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