Creating User Experiences to Resonate Across Audiences

The Winchendon School Website Redesign

The Winchendon School is a private preparatory academy in Northern Massachusetts. They approached us to help create a cohesive website experience to drive admissions and position their content to resonate across a diverse set of audiences and perform well on search. We started with keyword research to inform a content development and SEO strategy that would focus on elevating compelling user experiences. Through our wireframing, design, and development process we refined the product to help the Winchendon School create a beautiful and functional website.

Content and visual design were hand-in-hand in this project. Our design strategy and development approach were highly informed by the findings during the keyword research phase of the project and by SEO best practices.

  • The Winchendon School

Communication Strategy, Custom Development, Iconography, Information Architecture, Messaging, Persona & Content Analysis, Website Design, Wireframing.

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San Francisco

147 Natoma Street
San Francisco, CA 94105
(415) 938-6398

Washington D.C.

641 S Street NW
Washington D.C. 20001

Atlanta

800 Battery Ave SE, Suite 100,
Atlanta, GA 30339

Boston

283 Franklin Street
Boston, MA 02110
(617) 804-0861