Year-end fundraising is in full swing, and nonprofits across causes are implementing different strategies to appeal to their supporters. Keeping your messages top-of-mind (and top-of-inbox) can be a challenge during...
As we head into year-end campaign season, you may be contemplating the importance of segmentation, targeted user flows, and messaging. Although all these things can take additional resources, they are...
One of the most challenging (and fun!) tasks of a nonprofit digital marketer is writing a great fundraising email to your organization's supporters. But what separates an average nonprofit email...
Coming from the nonprofit world, I know firsthand how difficult it can be keeping up with day to day digital strategy tasks - while also making sure what you’re doing...
25 proven social media strategies to grow your following and drive action Social media marketing can feel a bit overwhelming these days. There are literally dozens of social media channels to...
Creating effective gated content landing pages is an essential strategy for building your email list and growing your community. It is one of the best ways to get the most...
The Higher Education market is highly competitive and relatively cluttered, which makes it quite difficult to acquire new leads. Many institutions purchase lists from SAT or ACTs, but we’ve found...
Part 2 of 3 — Email Marketing for Nonprofits This is the second of a three-part series dedicated to helping nonprofits use email to acquire, engage and activate audiences through email...
If nothing else, this election is quite a spectacle. So many issues, personalities, and uncertainty. For Political Action Committees or Action Funds looking to push an issue, asking questions around...
The best way to reach new supporters and turn them into long-term donors is to allow easy ways for potential supporters get involved. One of the best and low barrier...
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