We're digital marketers. It's safe to say we're online a lot. But we also value living life (occasionally) unplugged. As an agency, we place an emphasis on work-life balance and ensuring our...
What is Peer-to-Peer Fundraising? Peer-to-Peer fundraising is a fundraising method that leverages your supporters as advocates of your campaign. Not to be confused with “crowdfunding”, the main purpose of peer-to-peer fundraising is...
As of May 25, 2018, the EU’s GDPR is changing the landscape for how organizations and marketing professionals around the world will communicate with all EEA citizens. The GDPR is the largest...
The digital media buying process is a self-service model - requiring no more than a credit card and market research skills to implement a campaign. In other words, anyone has...
We connected with our partners at Salsa Labs to deliver our best practices on marketing automation for nonprofits. Why should nonprofits care about marketing automation? Marketing automation is simply smarter marketing. It...
If your typical day goes something like the following, then this blog post is for you: It’s 9:00 AM, you blink, and suddenly the clock says 5:00 PM! Your “to...
Meetings, deadlines, presentations, oh my! Everyone knows that feeling on a Friday afternoon and you can’t remember what you ate for lunch or if you actually did that ONE thing on...
What’s New? After user feedback, Instagram has decided to go back to its old ways—well, kind of. Instagram will be changing its algorithm to make updates more timely. With the updated...
Advertising on Instagram has all the benefits of detailed audience targeting and optimization that Facebook has and when you're targeting a young, high school aged audience, you'll be able to...
Many digital marketers are frequently leveraging video marketing to bring their organization’s impact to life, increase awareness and communicate with supporters. Video is a great way for organizations to show impact,...
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